Google Online Marketing Challenge – 1st Place Social Impact Globally

I participated in the Google Online Marketing Challenge with five other team members as apart of the TexasMedia sequence. We strategically planned, launched and optimized a 21-day Google AdWords campaign with Search, Display and Video components and earned first place globally in the social impact category. Continue reading “Google Online Marketing Challenge – 1st Place Social Impact Globally”

Search Engine Marketing P.O.V.

My Advanced Media Strategies professor tasked our class with creating a P.O.V. on the increasingly popular topic of search engine marketing. She selected our deck as one of two finalists from our class to distribute to all of the advertising and public relations faculty on campus. It will also be distributed on social channels through Texas Advertising and Public Relations (formerly Texas AdGrad).

Continue reading “Search Engine Marketing P.O.V.”

Which Joe Biden Meme Are You?

Written by Kaitlin Reid, Carlos Devora and Samantha Reichstein, this quiz originally appeared on Burnt Q, an online news site from the University of Texas at Austin School of Journalism.

While the 2016 Presidential Election may have you feeling down, we’ve the solution to lift your spirits. Everyone’s favorite almost-candidate is taking the internet by storm by showcasing just a few of his very lovable personalities. See which one you empathize with the most. Continue reading “Which Joe Biden Meme Are You?”