My Advanced Media Strategies professor tasked our class with creating a P.O.V. on the increasingly popular topic of search engine marketing. She selected our deck as one of two finalists from our class to distribute to all of the advertising and public relations faculty on campus. It will also be distributed on social channels through Texas Advertising and Public Relations (formerly Texas AdGrad).
I researched and created the content for the sections covering artificial technology’s (AI) impact on SEM and future predictions for search. I also edited all of the writing and contributed to the overall strategy behind the project.
Check out the deck here!
kaitlinreid.com 